REad More

Most travel advisors are not running their businesses. Their businesses are running them. The day starts with the inbox. Then a client question comes in. Then a supplier update. Then a Travefy that needs to be built. Then it’s 3pm and the work that actually matters, the sales call you were going to make, the […]

What a Travel Advisor CEO Actually Does With Her Day

CEO Mindset

May 23, 2026

Mary Beth Lynn, Travel Agent Systems and Assistants Expert, with her husband, Robbie Lynn, and dog, Sadie.
REad More

I want you to picture this: A corner office. A heavy wooden desk. A CEO sitting behind it, focused, uninterrupted, doing the work that only he could do. And right outside that office door? A secretary at her own desk, standing guard. Nobody got past her. Not a question. Not a phone call. Not a […]

CEO Mindset

What a 1950s Secretary Can Teach You About Running a Modern Travel Business

May 20, 2026

Mary Beth and Robbie Lynn, Travel Advisor Systems and Workflow experts, working together.