Flodesk recently launched a brand new email builder called Studio, and we have been genuinely impressed. We have been using it to create beautiful, on-brand email templates for our prospective clients, and the speed is the part that keeps surprising us. What used to potentially take a couple of hours now takes minutes.
Let’s get into exactly what it is and why it matters for your travel business.
Flodesk Studio is a human-designed, AI-accelerated email-design app. You start with a template, a prompt, or just an idea, and you tell Studio what you want along with your branding standards/logo/colors, etc. In seconds, you have three finished directions to choose from, each one already on-brand and ready to send.
That’s the part that won us over. Not a blank canvas. Not a pile of blocks to assemble yourself. Three polished, branded designs in the time it takes to refill your coffee.
From there it is yours to shape. You can refine it in chat, drag and drop, and make pixel-by-pixel updates. You stay in control the entire way through.
Let me walk you through what this looks like in real life, because the speed is hard to believe until you see it.
Say I want to send a monthly newsletter spotlighting a small-group trip to Italy. I open Studio, give it the idea, drop in my brand colors and logo, and tell it I want a warm, elevated feel with a spot for a hero image and a clear button to book a call. Three on-brand directions come back, and I pick the one that feels the most like us.
Next I sit in the driver’s seat. I swap the headline to something punchier, drag the testimonial block up higher, and adjust the button color to match exactly. A few minutes of refining, and the email is ready to send.
The whole thing, from idea to finished, is shorter than the time I used to spend just fighting with the layout. That’s the difference, and it is why we’re excited about it.
Your marketing emails are a faucet for your business. When you want more inquiries, you turn it on. For most advisors, that newsletter is the difference between a calendar full of dream clients and a month of wondering where the next booking is coming from.
The problem has always been time. Building an email that looks as elevated as the trips you sell can take hours, so it keeps getting bumped to the bottom of the list.
Your potential clients are deciding whether to trust you with their honeymoon, their milestone anniversary, their two weeks in Italy, often before they ever get on a call with you. A polished, unmistakably-you email tells the right client you sweat the details. A generic template undersells everything you actually deliver.
Studio fixes the time problem without making your emails look like everyone else’s.
I know “AI” makes a lot of us nervous, especially when our brand is the whole point. Here is what sets Studio apart.
Every layout begins with work from world-class designers. Real humans built the system the AI runs on, so what you get looks made, not generated. This is human design, accelerated by AI, and finished by you. For an industry where presentation is everything, that distinction is the whole ballgame.
Flodesk Studio builds around your colors, your type, and your style, so every email reads as yours from the very first draft. The on-brand polish you usually have to chase is already baked in.
There is real room to play, too. You can move and rotate stickers, add banners and even audio, and shape every element right on the canvas. A whole new block library gives you headers, testimonials, countdowns, quotes, and more, each styled in your brand from the start. Picture a countdown ticking down to your group trip deadline, or a glowing client testimonial dropped in without you wrestling the formatting for twenty minutes.
Now for the feature that genuinely has not been done before.
When your email is ready, you can deliver it through Flodesk in one click, or export your design to any platform that supports HTML email. So if you have built your business on a different email system, you are not locked out. You can design in Studio and send from wherever you already work.
To be clear about what Flodesk Studio is today: it is an AI email-design app, and email is its focus right now. More is coming. But for the beautiful, on-brand emails that fill your faucet, it is ready for you today.
The hardest part of email marketing is usually starting. Once that friction is gone, the emails you keep meaning to send finally get sent. A few that travel advisors can put together quickly in Studio:
None of these need to take your whole afternoon anymore, and none of them have to look like a stock template.
You’ve heard me say that time freedom comes from letting go of the draining work so you can focus on what only you can do. Designing a newsletter from a blank canvas is not your genius. Your genius is the client relationship, the perfect itinerary, the trip nobody else could have pulled off.
What used to take us hours now takes minutes. And if you have an assistant, they can absolutely take this on FOR YOU, since Studio is already dialed into your brand colors and direction.
You can try Studio with a Flodesk trial. Start creating today right here. I am a Flodesk Partner, and this is an affiliate link, but know that I only promote brands that I actively use in AND trust with my business!
Go build the email you have been putting off. Then go do the thing only you can do.